How to effectively use Social Media for Lead Generation

So much has been written about the benefit of using social media in general, and Facebook in particular, to generate leads that you may be weary of yet another such post.  But, stick with me because I think you’ll find some real value in this one. Almost everyone agrees that there is opportunity in Facebook. …

Jerry Kidd

Top 5 Reasons to use Pinterest in your Real Estate Business

Pinterest only started in 2010, yet millions of users flock to the site daily. Imagine being able to pin just about anything you want on a virtual cork board and you’ll get the essential idea of Pinterest. In addition, you’ll be able to organize these boards into topic-specific scrapbooks. For real estate agents, Pinterest provides…

Jerry Kidd

This small purchase is critical to your real estate success…

The National Association of REALTORS® “2013 PROFILE OF HOME BUYERS AND SELLERS” became available at the recent Expo in San Francisco last November. In fact, this publication makes its debut every year at the Convention and Expo and because of that I eagerly look forward to the convention each year. (I rarely actually go, but…

Make 2014 Your Best Year Ever by Changing One Thing That You Do (or don’t do!)

The end of the year and the beginning of the new year are only days away as I write this post. I was thinking about what to write about this week and felt that I should concentrate on something that can a make a big impact in the bottom line of real estate agents. Towards…

10 Things That You Got Wrong About Video Marketing (and what to do about them)

When it comes to generating more leads and sales, have you ever considered online videos as a potential marketing tool? Unfortunately, many agents still are not using online videos in their marketing funnels. Consumer video viewing has grown tremendously over the past few years, and it’s expected to continue. In fact, approximately 100 million internet…

10 things you got wrong about email marketing! (And what to do about it)

One of the most powerful digital marketing methods in the modern era is email marketing. Email marketing has helped many real estate agents stay connected to prospects and clients simply by staying in touch with them on a regular basis. Email is no longer limited to desktop and laptop usage; most people today check their…

SMM 101 for real estate agents – Part Four

This is the fourth in a series of five posts on social media marketing for agents. Social Media: The Affordable Marketing Solution It is quite difficult to understand why an agent would want to spend a fortune on conventional advertising when there are new and advanced methods that are less expensive and that actually generate…