Some agents are just waiting for things to turn around. Others are adjusting—shifting their focus, tightening up their systems, and sticking with what works. If you’re wondering whether you’re built for this reset, there are a few signs that say yes. These aren’t just traits—they’re habits that keep agents active when others slow down. If…
The real estate business is going through a hard reset in 2025. It’s not just interest rates or inventory. It’s about who can adapt and who can’t. For years, the market was forgiving. Homes sold fast. Leads were easy. Many agents built careers in those conditions but never built the skills for tougher times. Now…
Think about this. Fridge magnets, postcards, emails, reels, door hangers, even sponsoring the Little League team all have one job. They warm up the ground so you can earn a real conversation. The end goal is not awareness for its own sake. The end goal is a face to face meeting where trust gets built…
The Newest Real Estate Technologies of 2025 Real estate technology is moving fast. In the past six months, from March through August 2025, a fresh wave of tools has landed on our desks. Some feel like future concepts. Others already save real time and real money. I put together this ranked list of the most…
The Buyer-Agent Compensation Shift: What 2025 Demands of You A little over a year ago, I told a room of REALTORS®: “When a paradigm shifts, past success guarantees nothing. Everyone goes back to zero.” That was the day our MLS removed the field showing buyer-agent compensation. It wasn’t a rumor – it happened. And with…
If you’re in real estate, you already know that long term success is never about luck. It’s about choices—small, daily ones that add up over time.This week, I came across something in James Clear’s excellent 3-2-1 Newsletter that stopped me in my tracks: “Strangely, life gets harder when you try to make it easy. Exercising…
How to Wake Up a Sleeping CRM Mini Guide Let’s get something straight: despite all the noise about AI, instant cash offers, and DIY real estate apps, agents are still at the center of the transaction — and there’s one big reason why: Relationships. People still want a trusted guide, not just a search bar…
The Three Currencies Every Real Estate Pro Must Master – And How to Trade Them Wisely I owe today’s post to Michael Montgomery, the brain behind REV Real Estate School’s weekly “REALTOR Wisdom” newsletter. Every Friday his bite-sized email lands in my inbox with three quick ideas and one quotable insight designed to sharpen an…
Let’s cut through the fluff. Most agents think they’re working hard, but often, they’re avoiding the real work and hoping a shiny new app or CRM will save the day. It won’t. But these three things will. 1. Mine Your Database with a Systematic Follow-Up Plan Why it’s a winner: It’s low-cost, warm, and the…
If you’ve followed me for a while, you know I’m always looking for tools that make real estate easier, more profitable, and let’s be honest, a little more fun. Whether it’s a shiny new AI tool, a marketing platform, or a CRM that finally plays nice with your workflow, I’m constantly researching what’s out there…
