Jerry Kidd

Circle Prospecting – can it work for you?

Have you ever noticed that when a home comes on the market in an area that has seen much activity that another listing in that area pops up fairly soon? I sure have.  And that got me to thinking about a prospecting method that I used to use back in the old days.  It’s called…

Old school way to run your business that works!

Part of my job with my current brokerage is to meet with agents and provide guidance on a variety of topics that they need advice on. Recently I met with a newer agent (less than 3 years) who is experiencing success as a result of her prospecting efforts, and is finding it hard to stay…

Jerry Kidd

How to ask your sellers for a price adjustment

I don’t think that we can deny that our red hot seller’s market is cooling.  In my day job I review every listing file that comes in our 175 agent company.  I also see every price adjustment.  Up until a few months ago, seeing a price adjustment was very rare.  Now I am seeing them…

Jerry Kidd

The 5 Ps to success in a shifting market

As the market starts to shift, it will probably cause some agents to seek other opportunities.  At least that’s what happened over the last three market shift that I have experienced over my 36 years in this great business! In each case, the agents who were merely order takers, the ones who didn’t really have…

Jerry Kidd

The antidote to a market shift

Can you feel it?  I’m asking you if you can feel the shift in our real estate market.  I get different answers from different people in different markets, but the general consensus is that the market is changing in some degree or another. I’m a big believer that you need to be on top of…

6 websites to help grow your business

Where do you get your real estate industry news? If you just rely on your local Association of REALTORS® newsletter or MLS splash page, you may be missing out on some key information that could help you better serve your clients. What follows is the list of sites that I regularly check out and I…

Jerry Kidd

Tame your IRS expense reporting

Here in the US, Income Tax day was a month ago.  By now you have paid your taxes and maybe even filed an extension so that your actual tax return has been delayed.  In either case, if you owed money you had to send it in. Did you struggle with your return?  Pulling expenses together…

Jerry Kidd

16 Skills that lead to success as a real estate agent

I first ran the following article on August 29th, 2021.  I was recently asked about it so I thought it would be good to re-run it. On another note, I will be presenting my “The Nine Things I had to Learn to be Successful as a REALTOR®” talk at the Realtors Marketing Association in Danville…

Jerry Kidd

Put the power of the MLS in your hand with myTheo

This was first published in January 2021 here on RealtyTechBytes (https://realtytechbytes.com/take-control-of-the-way-you-work-with-the-mls-with-mytheo/). The App is so useful that I wanted to bring your attention back to it.  What follows is that post that has been updated for 2022. MyTheo, based in San Francisco, brings the power of the Multiple Listing Service and so much more to…

Jerry Kidd

The Four Emails You Need to Use

If you are running email marketing campaigns, chances are you are already using the popular newsletter format, which usually are sent out monthly or every couple of weeks. The trouble is far too many of us stop right there and don’t use any other type of email campaign, and that’s a big mistake!  Let’s look…