I’m often asked by new agents what can they do to get started or how can can I get my first sale? I have a standard litany of responses which include calling or mailing your sphere of influence, starting a farm, holding open houses and so on. They all work to the extent that the…
I was fortunate enough to get to do a ride along with the Police Chief of a local community last week. We spent three hours together riding in a patrol car. We answered several 911 calls and made a traffic stop of someone who blew through a red light. It was all very interesting to…
Established in 2006 as a social site for college students to mingle, Facebook has since gone to on attract millions upon millions of users of all ages worldwide, making it one the most popular sites ever in Internet history. Facebook users flock to the site for a variety of reasons, such as online games, photo…
One of the most powerful digital marketing methods in the modern era is email marketing. Email marketing has helped many real estate agents stay connected to prospects and clients simply by staying in touch with them on a regular basis. Email is no longer limited to desktop and laptop usage; most people today check their…
This is the second in a series of five posts on social media marketing for agents. Social Media is Worth the Time Social media is a very important marketing tool for businesses today. Everywhere you go, people are on Facebook, Twitter, LinkedIn, Google+, Pinterest and any other social network that connects people with others. Since…
In a world population of approximately 7 billion, more than 6 billion people have mobile phones. That’s more than the number of people who have computers, televisions and radios. On top of that, mobile web usage has increased tremendously in recent years; in fact, more than half of internet searches are performed on mobile…
In the minds of some people, “Social Media” is just one of the new buzzwords in today’s global marketplace. However, it’s so much more than that – especially for real estate professionals. Social media marketing has become one of the most popular methods used by agents today to generate more leads, customers, and revenue. Social…
Did you know that ½ of all Internet searches for LOCAL products and services are performed from mobile devices? Imagine your potential customers whipping out their cell phones to look for real estate while “on the go”… Yes! They found YOUR website, but once they get to your website, they can’t find your phone number……
Today, there is no question about it; every real estate agent not only needs a website, but they also need a mobile friendly website that is completely accessible by their mobile audience. Traditional websites were built to perform on desktop computers; not small mobile devices with far less processing power and tiny screen sizes. How…
Today, before someone chooses to do business with you, chances are they may take the time to ‘Google’ your name or business name. While this may seem like the smart thing to do as a consumer, it can be a nightmare for businesses. If you happen to have an unhappy customer who wants the world…
