Over the last few weeks I showed you how to create profiles on Realtor.com and Trulia. This week I finish up with info on creating a zillow profile. As an industry we love to “hate” zillow. But, we can’t deny that zillow gets a lot of eyeballs from consumers. Did you know that you don’y…
Last week I talked about setting up a Realtor dot com profile. This week I want to talk about doing the same thing but with Trulia. Trulia is a popular online real estate marketplace that allows agents to connect with potential clients and also to promote their listings. Creating a profile on Trulia is a…
I got to thinking about where consumers go to find information about homes that are for sale and came up with the usual suspects: zillow, Realtor.com, trulia and sites like Redfin. If you take zillow out of the equation, Realtor.com is the top choice that isn’t zillow. So, since you are a REALTOR®, you are…
So a few weeks ago, at a local marketing meeting, the leadership conducted an informal poll. They asked members if they had an open house the previous weekend and how the traffic was. Surprisingly, almost everyone who responded said that they had good traffic, defined as more than 10 groups through, and it was on…
On Tuesday, January 10th, I was privileged to deliver a 15 minute talk to over 100 REALTORS®, lenders, title reps and other real estate related folks. I chose to talk about the qualities that I thought were necessary to have in order to have a successful 2023. Fortunately, someone in the audience recorded it…
I’m more than a little fascinated with AI (Artificial Intelligence) and last week’s post explored a tiny bit of the AI technology. (Read it here in case you missed it: https://realtytechbytes.com/what-is-artificial-intelligence/) One of the leaders in the race to perfect AI is an organization called OpenAI (https://beta.openai.com/). They recently released a research module called ChatGPT. …
2022 is nearly over! I think I am not alone in feeling like this year has been challenging and that I will be glad to have it behind me! However, no one knows what 2023 will bring. Will it bring more of the same or will it bring new challenges? Who knows? What I do…
Ever since the advent of email, there has been a need to gather the email addresses of our clients or potential clients. Over the years we have come up with various methods from flat out asking for them to all sorts of methods using third party (i.e. you have to pay!) tools. So, when I…
As this goes to “press” there are only 48 more days left in 2022! Some of you will think that is a good thing because by all accounts this year has been challenging! Others of you have been busy listing and selling houses, while still others have been hunkering down and not getting much done.…
The National Association of REALTORS® recently published the 2022 Profile of Home Buyers and Sellers and made it available online for purchase. REALTOR® members can purchase it for $19.95 (Plus Tax) while everyone who is not a REALTOR® pays $199.95. So why would you want to buy this? Here is why: This report provides real…
