Long time readers of this blog know that I like to find and write about free tools that you can use to improve your income. The tools either need to make you more efficient, thereby getting more time, or help you find new clients or even to help you stay in touch with existing and…
I’ve got a fun little app for you today. It’s called Bond and it performs a simple task that we all need to do. What it does is create and mail handwritten notes for you. I know, you can write your own notes, but how many do you actually do? Do you write notes to…
School’s out and summer is almost here so I think that it’s time to double down on business generation. A lot of families are headed out on their summer vacations, so the number of people actively involved in house hunting will probably diminish somewhat, but those that are still looking are going to be heavily…
As a broker and office manage, I often find myself in the position of having to answer the question “How do I become a successful real estate agent?’ Over the years my answer has changed. But these days I believe there are five steps to mastering real estate as a career. Over the next five…
Internet marketing is an excellent solution for real estate agents. Proper use of the Internet will allow you to reach people that you otherwise may not have reached Here are five tips to help you reach your potential customers: Create A Professional Web Site For Your Real Estate Business. You need to present a professional…
One of the hot topics at the recent Inman Connect show in San Francisco was predictive analytics. You probably have heard that term before. You may have also heard about machine learning and data mining. If you haven’t and even if you have, you may not know what it means. Let me explain, these are…
I can’t tell you how many times I have had to “coach” real estate agents about the dangers of sending mass emails from their personal email accounts. I understand why you would want to send your latest listing or fabulous newsletter to all 350 people in your farm via one email. After all, it is…
Do you use Facebook as a way to prospect for clients? Many agents that I know have used Facebook successfully to stay in touch with their sphere of influence. They do that in a variety of ways, some of which include, posting relevant, timely, engaging, funny and useful things. Many of them also look at…
How good are you at staying in touch with your past clients? The ones that closed an escrow with you. The ones that would gladly tell their friends how awesome you are…if only they could remember your name… We often fall victim to our own successes. You know what I mean, when we close an…
One of my favorite social sites is LinkedIn. I say this is because usage is especially high among people with college degrees, higher income earners and people between 50 – 64 years of age. (According to Pew Research Center) If you think about it, some of the people most likely to be selling their homes…
