9 things that you got wrong about reputation management!

In this age of social media and technology, it is sometimes easy to forget this fact:  Just as the internet can have a positive effect on your business, it can also have some extremely damaging effects.  As you probably know, before choosing a real estate agent to do business with, many consumers go online to…

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Free content resources to make you look good!

I was recently asked by an agent where she could find material to share on LinkedIn, Facebook and other social sites. My initial thought was “everywhere” but on further thought, I realized that even though shareable content IS everywhere, most agents are not aware of it or even how to share it. So, this week…

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LinkedIn for Small Business – 10 Questions and Answers

Founded in 2002, LinkedIn has helped many business-minded people, professionals, and companies with networking, employment, business expansion, and more. With over 200 million registered users, it’s known as one of the top social networks, alongside social media powerhouses such as Facebook and Twitter. However, LinkedIn offers many unique tools and options not found on other…

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ScreenHero will make you look good in front of your clients!

This might be classified as a solution in search of a problem, but I think not.  Read on and then you be the judge. My daily work has me interacting with 400+ real estate agents of varying technical abilities.  They of course are interacting with their clients, all of whom have wide ranging technical abilities…

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Never carry business cards again!

In this day and age of smart phones and easy accessibility to information, I don’t see the necessity of carrying around business cards.  If I give my card to someone, chances are it gets lost or at best the recipient has to manually enter the info into their computer or phone. Consequently, when I started…

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Passwords got you down?

I recently posed a question on Facebook asking my friends what was the most baffling tech issue that they faced. The majority of the people that responded said that it was remembering their passwords.  In my daily work with real estate agents, I find that we often spend an inordinate amount of time recovering lost…

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Once you make the switch to Mac…you won’t go back!

You may be thinking that it is time to replace that aging computer.  And, since back to school sales will be starting soon, it’s best to do your homework now so that you know what you want to buy before the sales start. If you are a Windows user, why not consider upgrading your computing…

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10 things you got wrong about mobile marketing!

In a world population of approximately 7 billion, more than 6 billion people have mobile phones. That’s more than the number of people who have computers, televisions and radios.   On top of that, mobile web usage has increased tremendously in recent years; in fact, more than half of internet searches are performed on mobile…

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10 things you got wrong about social media marketing!

In the minds of some people, “Social Media” is just one of the new buzzwords in today’s global marketplace. However, it’s so much more than that – especially for real estate professionals. Social media marketing has become one of the most popular methods used by agents today to generate more leads, customers, and revenue. Social…

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Documents for iPhone

One of the big drawbacks to today’s mobile technology is the difficulty in storing documents locally on your phone or tablets. True, you can use iCloud, DropBox and many other cloud based storage systems to keep your documents available, but if you lose your internet connection you also lose your ability to access your documents.…

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