.REALTOR Domain info link

New domains for REALTORS® coming soon!

Last week I lamented about the lack of anything cool at the NAR Expo trade show.  But, to be fair, there was an announcement made that went largely un-noticed, so I’d like to take this opportunity to tell you about it. The announcement was that the .REALTOR top level domain release is imminent.  What this…

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10 Things That You Got Wrong About Video Marketing (and what to do about them)

When it comes to generating more leads and sales, have you ever considered online videos as a potential marketing tool? Unfortunately, many agents still are not using online videos in their marketing funnels. Consumer video viewing has grown tremendously over the past few years, and it’s expected to continue. In fact, approximately 100 million internet…

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10 things you got wrong about email marketing! (And what to do about it)

One of the most powerful digital marketing methods in the modern era is email marketing. Email marketing has helped many real estate agents stay connected to prospects and clients simply by staying in touch with them on a regular basis. Email is no longer limited to desktop and laptop usage; most people today check their…

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SMM 101 for real estate agents – Part Five

This is the fifth in a series of five posts on social media marketing for agents. Using Social Media to Promote Your Business Since the Internet was first introduced, the world has become consumed with all of the digital and technological advances it has to offer. The most significant revolution in the internet phenomenon is…

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SMM 101 for real estate agents – Part Four

This is the fourth in a series of five posts on social media marketing for agents. Social Media: The Affordable Marketing Solution It is quite difficult to understand why an agent would want to spend a fortune on conventional advertising when there are new and advanced methods that are less expensive and that actually generate…

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SMM 101 for real estate agents – Part Three

This is the third in a series of five posts on social media marketing for agents. Social Media Considerations for Agents If you are still wondering whether or not you should join the Social Media explosion, you are probably losing potential business to your direct competitors who are using it. The question you should be…

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