One of my favorite social sites is LinkedIn. I say this is because usage is especially high among people with college degrees, higher income earners and people between 50 – 64 years of age. (According to Pew Research Center) If you think about it, some of the people most likely to be selling their homes…
Details
I often am asked how an agent can use social media and social networking to get more web site visitors. I’ve compiled my ten best answers for you. Here then are 10 tips for using social media to drive traffic to your sites… 1. Complete your profile. When you first open your Twitter, Facebook, LinkedIn…
Details
Real estate is a contact “sport”. Houses don’t list or sell themselves without the help of human beings. As a real estate agent, you HAVE to meet people in order to do your business. Unfortunately, not everyone that you meet is on the up and up, and some of these people may actually do you…
Details
As we head into the LAST quarter of 2014, you may be asking yourself what you could do to end the year on a financial “high”. As you know, the time between now and Thanksgiving is often our busiest time of the year, and you may want to make sure that you get your share…
Details
OK, this post is going to be short and hopefully sweet! Are you one of the many people who are concerned about online privacy, and more specifically Facebook privacy? If so, you are not alone. It seems like the social networking giant is continually making changes as they respond to one issue after another. While…
Details
In case you haven’t noticed, social media has gained momentum at astonishing rates over the past few years. While a lot of agents are scrambling to catch up and ride the social media bandwagon, they are ignoring another powerful form of marketing that is proven to generate results: email marketing. Despite all the hype about…
Details
In a few days summer will be over. The Autumnal Equinox is Monday, September 22, 2014 here in California, but as far as the real estate market is concerned, summer is over and the fall selling season is under way. This is traditionally the last “push” of the year. The time between now and Thanksgiving…
Details
I like free stuff. I especially like free stuff that helps me in my business. And I really, really like it when it helps me get new clients. Today I want to tell you about a free tool that you may not know about. It’s called Housing Trends eNewsletter, and it has been around for…
Details
One of the best ways to increase your real estate business is by advertising. We’ve known it for years and have utilized it in many different formats with varying results. When I started in real estate print advertising was king. We ran ads in the Sunday Real estate section of the local newspaper and daily…
Details
Rumor has it that Apple will release the iPhone 6 on September 9th, and if you are thinking that you might like to “upgrade” your old phone to the latest and greatest from Cupertino, then you are probably eagerly awaiting that date. Me too! But, there are some caveats that I thought I’d share with…
Details