In the last week’s post, you learned why WordPress is a very popular platform for website owners. It’s free and open source, and you only need to pay for your domain name and your web hosting to get it to work. Fortunately, a domain name will only set you back maybe $10 to $15 per…
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You’re excited about the upcoming launch of your new website. You’re ready to start advertising on Facebook, Instagram, Google Adwords, Bing Ads, and any other places your target audience hangs out. But before you launch your site to the world, does it have the requisite legal pages and disclaimers? You know, the Terms and Conditions,…
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Introduction To Using WordPress You’ve read in many places on the Internet that it’s important to build your own blog and or website. Whether it be for personal or business use, people tell you to get your own website. But you don’t know how it’s done. You don’t know anything about building websites, and you…
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I taught a class on blogging at my brokerage recently at the request of management. Over the course of a solid hour many questions came up about the process of blogging and it was suggested that I write a series of articles on how to blog. After some soul-searching on my part I decided to…
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The following article first appeared on RealtyTechBytes on February 15th, 2015, so I thought that it was time for a refresh! One of the ways that you can utilize your social media accounts is to post interesting information about real estate. Doing so on a regular basis helps to position you as a knowledgeable person…
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As I find myself in the waning years of my real estate career I am looking back over my 33 years in this business and I see that there were several contributing factors to my longevity. I am going to list them here for you. You may find that you may want to emulate some…
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In fact, don’t do anything in the office at all! Except to meet your clients who want to meet in the office, attend office meetings and other management required office attendance. Other than that, you need to be spending your time where the clients are…and I have a news flash for you…they aren’t in your…
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I constantly get this question (or some variation of it) “What CRM should I use? I think the reason that I get this question so often is because agents are finally getting the picture that they need some method to keep track of their leads and a method to stay in touch with sphere’s of…
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Another quick post this week. Just want to remind you that all the tech in the world will never replace you as the trusted advisor! Back when I started in real estate in the mid 80’s we didn’t have much in the way of technology, so we had to actually get out and meet people in…
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In this age of social media, text messaging and other electronic means of staying in touch, direct mail still works! Don’t believe me, check your mailbox … I’ll bet that you get all sorts of direct mail from businesses (and even other REALTORS®). And I’ll further bet that you get mail from some of the…
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