Jerry Kidd, GRI, CRS, CRB SRES, ePRO a 39 year veteran of the real estate industry, has listed and sold houses, managed real estate offices, been the IT Director for a major Northern California real estate company as well as being the Training Director for yet another major Northern California real estate company . Jerry earned his GRI early in his real estate career and then went on to earn his CRS and CRB setting the tone for a career-long focus on the importance of continuing education. Along the way, Jerry has earned three Microsoft certifications, MCP, MCP+I and MCSE, as well as one from Cisco, CCNA. Rounding out his list of technology certifications are two from COMPTIA, an A+ and a Network+, as well as the ePRO from NAR. Jerry is currently a California State Certified Instructor for the SRES and GRI programs, presenting courses on working with seniors, listing techniques, technology and advanced technology applications. Jerry is also a NAR Certified ePRO Trainer, zipForms Certified Trainer and a DocuSign Certified Trainer.

Build brand awareness with social media

I’ve got something a bit different for you this week.  And agents, this may not be for you (it might be, though) so if it isn’t, please pass this along to your broker, because this is definitely something that they should be looking at doing. We all KNOW the importance of building our brands to…

Monkey with your business card for better results

Ever wondered what happens to those business cards that you pass out to people that you meet?  My hopes were that the person would take the card and sooner, rather than later, use it to contact me! Of course, the reality is much different.  Unless someone has an immediate need to get back to me,…

MagicPlan takes the work out of creating a floorplan

I am constantly amazed by the iPhone apps that keep appearing.  The brilliance of the designers and the versatility of the iPhone just blow me away sometimes. Case in point, I just ran across a FREE iPhone/iPad app (MagicPlan) that will allow me to to create floor plans by just using the iPhone camera. The…

Who’s got access to your Social Accounts?

It all starts out innocently enough, a game asks for permission to access your account, then an email app does, then another game and before you know it there are countless numbers of third parties who have access to your social accounts. Most of these are harmless enough and they don’t really cause any grief,…

18 Cool keyboard tricks that your iPad can do! (That you didn’t know about)

I was teaching an “iPad for beginners” class the other day and found that none of the students knew about the secret keyboard tricks that the iPad can do.  So, I thought I’d share them with you here, in case you didn’t know about them either! I am referring to the keyboard that pops up…

Who is mentioning you?

I found a cool way to monitor any mentions of your name, your brand, your clients, your competitors and virtually any keyword you choose. You can monitor mentions on blogs, websites, videos, news feeds, forums, images,Twitter and Facebook.  You can do this online or you can download desktop clients for Windows, Mac or Linux machines.…

Facebook Timeline Changes and you!

March 30, 2012 is less than a week away as I write this, and by the time you read this it may only be a few days away.  What’s the big deal about March 30th?  If you don’t have a Facebook business page, it’s no big deal at all.  But, if you do have a…

HomeSpot just might hit the spot for your sellers

I have heard a few tales of woe lately from agents around the Bay Area about homes that have sold only to fall out of escrow due to what was found during the inspection process. Many of the homes that appeared to be in excellent condition had thousands of dollars worth of deferred maintenance that…

QR Code Rant (And a tip for YOU)

<Begin Rant> A real estate magazine arrived in the mail yesterday and as is my normal procedure, I looked through it to see who was advertising homes in print these days.  Now this rant is not about why you advertise in print, I get it. There are still some sellers out there who think that…