With the recent release of the iPhone 5c and the iPhone 5s, and also the release of many Android phones, you may be confused about what provider to use when you get your new phone. And you won’t be alone! Realizing that many of of it’s subscribers were in the same boat, the Wall Street…
As a busy Real Estate Agent, your mobile phone is probably one of life’s essentials, as it is for the vast majority of the world’s population today. Almost everybody has one, and it goes everywhere with them, always within reach. Around half of all mobile phones in use today, of which there approximately 4 billion,…
When it comes to generating more leads and sales, have you ever considered online videos as a potential marketing tool? Unfortunately, many agents still are not using online videos in their marketing funnels. Consumer video viewing has grown tremendously over the past few years, and it’s expected to continue. In fact, approximately 100 million internet…
One of the most powerful digital marketing methods in the modern era is email marketing. Email marketing has helped many real estate agents stay connected to prospects and clients simply by staying in touch with them on a regular basis. Email is no longer limited to desktop and laptop usage; most people today check their…
This is the fifth in a series of five posts on social media marketing for agents. Using Social Media to Promote Your Business Since the Internet was first introduced, the world has become consumed with all of the digital and technological advances it has to offer. The most significant revolution in the internet phenomenon is…
This is the fourth in a series of five posts on social media marketing for agents. Social Media: The Affordable Marketing Solution It is quite difficult to understand why an agent would want to spend a fortune on conventional advertising when there are new and advanced methods that are less expensive and that actually generate…
This is the third in a series of five posts on social media marketing for agents. Social Media Considerations for Agents If you are still wondering whether or not you should join the Social Media explosion, you are probably losing potential business to your direct competitors who are using it. The question you should be…
This is the second in a series of five posts on social media marketing for agents. Social Media is Worth the Time Social media is a very important marketing tool for businesses today. Everywhere you go, people are on Facebook, Twitter, LinkedIn, Google+, Pinterest and any other social network that connects people with others. Since…
Recently I taught the newly rewritten GRI (Graduate of the REALTOR® Institute) “Technology Applications in Real Estate” course at a local Association of REALTORS®. Before the class began, several of the students in the class were loudly opining to each other how worthless they thought that Facebook was and what a colossal waste of time…
One of the topics that comes up frequently when talking with agents is how they can come up with content for their web sites, blogs, Facebook and LinkedIn sites. Most of us are uncomfortable with having to face the prospect of continually coming up with new material for these sites. Trust me on this one,…
