Jerry Kidd, GRI, CRS, CRB SRES, ePRO a 38 year veteran of the real estate industry, has listed and sold houses, managed real estate offices, been the IT Director for a major Northern California real estate company as well as being the Training Director for yet another major Northern California real estate company .
Jerry earned his GRI early in his real estate career and then went on to earn his CRS and CRB setting the tone for a career-long focus on the importance of continuing education. Along the way, Jerry has earned three Microsoft certifications, MCP, MCP+I and MCSE, as well as one from Cisco, CCNA. Rounding out his list of technology certifications are two from COMPTIA, an A+ and a Network+, as well as the ePRO from NAR.
Jerry is currently a California State Certified Instructor for the SRES and GRI programs, presenting courses on working with seniors, listing techniques, technology and advanced technology applications. Jerry is also a NAR Certified ePRO Trainer, zipForms Certified Trainer and a DocuSign Certified Trainer.
In this ever-evolving digital world, it’s easy to find ourselves drowning in a sea of digital tools and platforms. From juggling online listings to keeping our social media game strong, the digital demands of our job can sometimes feel like a relentless tide. So, let’s dive into how we can easily ride these waves, streamlining…
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Everyone’s talking about that lawsuit hitting NAR lately. Right now, we’re all in the dark about what to expect down the line, but the word on the street (and from some pretty savvy folks) is that it’s time to brush up on buyer representation. The California Association of REALTORS® just sent an email nudging agents…
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In today’s fast-paced real estate market, standing out from the crowd requires more than just traditional skills and networking; it demands a mastery of modern technology. As the industry continues to evolve, artificial intelligence (AI is becoming an indispensable tool for real estate agents looking to gain a competitive edge. From automating mundane tasks to…
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We are in the final quarter of 2023, so it’s time to start planning 2024! There are any number of business planning tools available to you, but most assume that you are actually prepared to get started. To ensure a smooth path forward in your 2024 business planning, I’ve compiled some crucial considerations with the…
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Are you finding it tough to secure new clients in this competitive market? You’re not alone. High interest rates are merely the tip of the iceberg. Today, we’re diving deep into the top challenges you might face and, more importantly, how to overcome them. 1. Limited Inventory The Challenge In today’s market, buyer demand…
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You know as well as I do that the real estate business is ever-changing. We’ve all been through those dry spells where leads are scarce, and the phone’s not ringing. While some agents are cold-calling and door-knocking like it’s 1999, those might not be right for you. So, let’s get into it: how can you…
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As hard as it is to get new listings, I think an enterprising agent would want to take advantage of every possible tool. And that goes double for the free tools! Here is what you should do as soon as possible: Look at the profile/bio you have on your website. When was the last time…
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This article originally ran on June 11, 2023. I decided to update it and rerun it because things change rapidly in AI and real estate. Another reason is that you may have overlooked the value of AI in June. The amount of press AI has received is staggering, so by now, you may have decided…
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Hey there! Remember the days when door-knocking was the go-to method for real estate leads? Times have changed, but some things remain the same. Let’s look at the tried-and-true, and the new ways agents are getting leads. 1. Old School, Still Cool: Door Knocking Even with our phones buzzing and screens everywhere, there’s something…
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As I’ve been talking with agents over the past few months, I’ve discovered that many agents are frustrated with staying organized with the available tools on their phones. This has made me remember back to the days of paper planners. Almost every agent had a ring binder with either Day Timer or Franklin Covey’s daily…
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