You know that mobile is the current must have technology right? If you don’t, you might want to read some of the posts that I have written about it in the past, and get yourself up to speed. (Click here to see a list of articles about mobile marketing for real estate agents) What I…
Many agents ask me if there is any real value in spending time with social media sites like Facebook and LinkedIn. My answer is always a qualified yes because if the questioner is capable of doing a few tasks (that most won’t do) then the sites become valuable sources of new leads. If person asking…
Are you sending out email newsletters to your database? If so, how’s that working out for you? If you are like most people who do that, your results have been less than stellar. Part of the reason why you may not be getting responses to your newsletter is that they are not getting opened in…
The National Association of REALTORS® “2013 PROFILE OF HOME BUYERS AND SELLERS” became available at the recent Expo in San Francisco last November. In fact, this publication makes its debut every year at the Convention and Expo and because of that I eagerly look forward to the convention each year. (I rarely actually go, but…
Sometime ago Microsoft announced that Windows XP would no longer be supported on April 8, 2014. Here are the details: http://windows.microsoft.com/eos In the same announcement, they also said that Microsoft Office 2003 has reached the end of its life and would also be unsupported as of that date. What does this really mean to you…
Recent statistics show a radical shift in how we use the internet: in 2014, mobile web traffic is expected to overtake desktop and laptop computer traffic. This means that local consumers are using smartphones — a lot. You may be wondering what this has to do with your business. The fact is that it has…
Who doesn’t like free stuff! Certainly not me, especially when it is free tech stuff! (I’m also down for free food, Starbucks, Amazon, airfare, hotel stays and gasoline in case you were wondering!) A few days ago Box, the online cloud storage service, announced that Mac and/or iPhone/iPad users could get 50 gigabytes of free…
It’s hard to imagine how we would do business these days without PDF files. The humble PDF file format is the basis for electronic documents that can be opened by Macs, PCs, iPads, iPhones, Android phones, windows based phones and probably extraterrestrials! Just kidding about that last one, but you get the idea. The PDF…
Since its launch in 2011, Google Plus, commonly known as Google+, has gone on to attract over 500 million registered users, making it one of the most popular social networking today. For companies and professionals, this means a new and innovative way to share business news with like-minded people, mingle with existing clients, and find…
The end of the year and the beginning of the new year are only days away as I write this post. I was thinking about what to write about this week and felt that I should concentrate on something that can a make a big impact in the bottom line of real estate agents. Towards…
