Jerry Kidd, GRI, CRS, CRB SRES, ePRO a 38 year veteran of the real estate industry, has listed and sold houses, managed real estate offices, been the IT Director for a major Northern California real estate company as well as being the Training Director for yet another major Northern California real estate company . Jerry earned his GRI early in his real estate career and then went on to earn his CRS and CRB setting the tone for a career-long focus on the importance of continuing education. Along the way, Jerry has earned three Microsoft certifications, MCP, MCP+I and MCSE, as well as one from Cisco, CCNA. Rounding out his list of technology certifications are two from COMPTIA, an A+ and a Network+, as well as the ePRO from NAR. Jerry is currently a California State Certified Instructor for the SRES and GRI programs, presenting courses on working with seniors, listing techniques, technology and advanced technology applications. Jerry is also a NAR Certified ePRO Trainer, zipForms Certified Trainer and a DocuSign Certified Trainer.

Jerry Kidd

Get more referrals with ReferralRock

For as long as I can remember I have been intrigued by the process of finding new clients.  As a real estate agent back in the mid-80s I had to find a steady stream of new people who needed my services.  Then, as now, the competition was strong…there seemed to be too many real estate…

Jerry Kidd

Google ups the ante on mobile search – is YOUR site ready?

With Ninety-two percent of buyers using the internet in some way in their home search process and 50 percent of buyers using a mobile website or application in their home search, getting found via a Google search is critically important. (Source: NAR 2014 PROFILE OF HOME BUYERS AND SELLERS, page 6) Reread the above sentence.  Did…

Jerry Kidd

Free Online OCR

Every once in a while I run across a picture that has a bunch of text in it that I would like to edit or copy.  I don’t necessarily want the actual picture, I just want the text so that I can use the content in something else. Other times I just want to grab…

Jerry Kidd

Read this book to have a fabulous 2015!

I like to read.  My tastes include historical fiction, science fiction, military fiction and suspense thrillers.  That’s just on the fiction side of things.  I also like to read non fiction which includes biographies, popular physics, computer how to books and books on marketing topics. But, some of the most useful books that I read…

Jerry Kidd

A real estate agent assistant for $2.99? – Check this out!

While noodling around the Apple App store recently, I ran across a cool little iPhone app (sorry Android users) that aims to make life a little easier for real estate agents. It’s called Real Estate Agent Assistant and it is offered by AppEzzy, an app developer who has quite a stable of apps for sale.…

Jerry Kidd

The 2014 NAR Profile of Home Buyers and Sellers is out and you NEED it!

Every November the National Association of REALTORS® gets together to celebrate all things REALTOR®, debate issues, come up with new ideas and party like mad.  All of which is only of mild interest to me. But, one thing does happen during this annual convention that I find absolutely essential to EVERY REALTOR®.  And that is…

Jerry Kidd

New technology revolutionizes home lighting

Recently I received a Facebook message from a former co-worker telling me about her new venture.  Since I was vacationing at the time, I didn’t spend any time checking it out. But today I did. Here is the message: Remember that company that we talked about over a year ago? It just went live! This…

Prevent an expensive home repair with this new technology

I’m about 75% of the way through a kitchen remodel.  I’m also about 90% of the way through a floor replacement project as well.  To say that my life at home these days is chaotic would be an understatement at the least! The reason that I tell you this is because the disruption has got…

5 EASY ways to get the most from LinkedIn

One of my favorite social sites is LinkedIn. I say this is because usage is especially high among people with college degrees, higher income earners and people between 50 – 64 years of age. (According to Pew Research Center) If you think about it, some of the people most likely to be selling their homes…

Jerry Kidd

10 Tips for Getting More Traffic to Your Web Site from Social Networking

I often am asked how an agent can use social media and social networking to get more web site visitors. I’ve compiled my ten best answers for you. Here then are 10 tips for using social media to drive traffic to your sites… 1. Complete your profile. When you first open your Twitter, Facebook, LinkedIn…