Jerry Kidd, GRI, CRS, CRB SRES, ePRO a 38 year veteran of the real estate industry, has listed and sold houses, managed real estate offices, been the IT Director for a major Northern California real estate company as well as being the Training Director for yet another major Northern California real estate company . Jerry earned his GRI early in his real estate career and then went on to earn his CRS and CRB setting the tone for a career-long focus on the importance of continuing education. Along the way, Jerry has earned three Microsoft certifications, MCP, MCP+I and MCSE, as well as one from Cisco, CCNA. Rounding out his list of technology certifications are two from COMPTIA, an A+ and a Network+, as well as the ePRO from NAR. Jerry is currently a California State Certified Instructor for the SRES and GRI programs, presenting courses on working with seniors, listing techniques, technology and advanced technology applications. Jerry is also a NAR Certified ePRO Trainer, zipForms Certified Trainer and a DocuSign Certified Trainer.

Hate planning? Try this!

Planning claims to have many benefits. One in particular is that it gives you more control over your day. Planning helps you focus on what needs to get done, in other words the activities that drive your business, so that you can make sure that they actually get done! Another way to describe planning is…

Kick the social media gurus to the curb!

Social media has to be a part of your online presence, prospecting and client retention toolkit.  If it isn’t you are probably falling further behind those agents that are using the new tools. We have an amazing assortment of Guru’s trying to tell us what to say, when to say it and who to say…

Jerry Kidd

Grow your business by learning to talk to Strangers!

Thanksgiving has come and gone, so that must mean that we are well on our way to endless parties and social gatherings as we pass through the holiday season. While these can be difficult moments for a lot of us, some people have learned how to make the most of these events to meet new…

The 2016 Profile of Home Buyers and Sellers is here and you NEED it!

Every November the National Association of REALTORS® gets together to celebrate all things REALTOR®, debate issues, come up with new ideas and party like mad.  All of which is only of mild interest to me. But, one thing does happen during this annual convention that I find absolutely essential to every REALTOR®.  And that is…

Jerry Kidd

Plan your way to success in 2017

I like free stuff that can help with my business and I am sure that you do too.  If you follow my blog, you’ll no doubt know that I have a a Category devoted entirely to Cool Freebies.  If you poke around in there you will come up with a wide variety of things that…

Looking for a CRM that won’t break the bank?

You may know that I recently went back to managing real estate offices after about an 8 year hiatus as a consultant.  A lot has changed in the intervening years and I had a lot of catching up to do! In years past I would carry a paper list of my agents with their phone…

Jerry Kidd

The secret to listing and selling more houses in 2017

As I write this post, October 2016 is nearly behind us.  Just two more months and 2017 will be here! It’s amazing to me how fast time seems to fly by these days and I often wonder how I can make the most of each day that I spend in my business.  Over the years…

Zillow Releases a MUST Read Report

I’m pretty sure that we all believe that we have a good handle on how our local real estate markets work.  Most of us have a very good grasp of what it takes to find homes for our buyers and also to help our sellers market their homes. But, in my mind, I have always…

Jerry Kidd

Google’s new free tool to help people find you! Part 5

This is the final article on using Goggle My Business.  I hope that you found it to be helpful. Google can be a bit picky at times. If you want to use Google My Business successfully, then you’ll need to employ several best practices to get the most out of the platform. Each of these…

Jerry Kidd

Google’s new free tool to help people find you! Part 4

Google My Business offers several new and existing features which new users, as well as veteran users of Google Places or Google+ Local, should be aware of. Once you login to the new dashboard, you can take a closer look at how each of these features work together to boost your overall online presence and…