I don’t know about you, but I have been receiving a ton of robo-calls lately. They come form my area code as well as random area codes all over the country. It seems like I am getting 4 or 5 of them a day…so much so, that if I don’t have your number in my…
Last week I talked about buying leads, https://realtytechbytes.com/is-it-luck-hard-work-or-skills. This week I want to take a different approach. If you take a look at the graphic you’ll see that 51% of Buyers found the home that they purchased on the Internet. Only 30% found them via the agent they previously used! If you look at the…
Ever notice how some agents have all the luck? I mean some agents get a new listing every week. Heck, some even get them daily! How do they do it? Who knows how they do it, but I’ll bet that hard work, a systematic approach to prospecting, great conversion and presentation skills and maybe a…
While waiting for a flight home from the Berkshire Hathaway HomeServices annual convention this week, I had the opportunity to speak with a young man who is just beginning his real estate sales career. It turned out that he is affiliated with one of our offices in a neighboring state, so he was curious about…
Unless you are oblivious to the news you have heard about data breaches.Some of the more notorious ones have been Equifax, Yahoo, Dropbox, Target and Anthem Health Care. These are just a few of the many breaches that have occurred. So what exactly is a data breach? According to Wikipedia, A data breach is the…
Last week I talked about adding the Facebook pixel to your website. This week I want to tell you why you need to do it. Let’s start with the concept of retargeting. Stick with me on this as understanding how it works is crucial to getting you to take action! Let’s say that you took…
Many advertisers on Facebook don’t have the pixel installed on their website. Most think setting it up is complicated while some are only interested in getting a few quick sales and don’t think it’s worth the hassle. However, smart marketers and advertisers know that if you want to truly succeed with Facebook Ads, then you…
If you’ve ever created and/or managed a Facebook page, you’d know where to find that ubiquitous “Boost A Post” button because it appears on virtually all of your page’s posts. It’s quite simple to get started with boosting a post – all you have to do is just click on that button and follow the…
If you are reading this then it’s safe to say that the first four weeks of 2018 are in the books already! Only 48 more weeks to make something happen this year! For this week’s post I thought that I’d give you an easy way to mine the nuggets that this blog contains. I am…
If I had to give you just one piece of real estate marketing advice for 2018 it would be to ramp up your video offerings in your marketing. People want to watch videos. Websites such as Facebook and LinkedIn get great results with video. But there are others as well that benefit from videos. Of…
