Jerry Kidd, GRI, CRS, CRB SRES, ePRO a 38 year veteran of the real estate industry, has listed and sold houses, managed real estate offices, been the IT Director for a major Northern California real estate company as well as being the Training Director for yet another major Northern California real estate company .
Jerry earned his GRI early in his real estate career and then went on to earn his CRS and CRB setting the tone for a career-long focus on the importance of continuing education. Along the way, Jerry has earned three Microsoft certifications, MCP, MCP+I and MCSE, as well as one from Cisco, CCNA. Rounding out his list of technology certifications are two from COMPTIA, an A+ and a Network+, as well as the ePRO from NAR.
Jerry is currently a California State Certified Instructor for the SRES and GRI programs, presenting courses on working with seniors, listing techniques, technology and advanced technology applications. Jerry is also a NAR Certified ePRO Trainer, zipForms Certified Trainer and a DocuSign Certified Trainer.
Depending on who you talk to, and where you are located, you are probably hearing that the market is flattening or at least changing. In my opinion, this is a regional phenomenon with some areas chugging along and others not so much. But for the sake of this post, let’s assume that your market has…
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I am a big fan of using the latest technology in as many aspects of our business as possible! From looking around this blog, you can tell that I am a technology fan, but it wasn’t always that way. I spent my entire first commission check on an IBM XT clone computer, a green screen…
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It was mentioned last week that you need to participate in the Facebook groups you belong to in order to make valuable connections. This is obvious, of course, but you’d be amazed at how many people join groups and then do nothing. They rarely post or comment. Or worse yet – they lurk in the…
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Okay – you’ve found some great groups to join and are ready to begin participating. You might be tempted to simply post a blurb about yourself with a link to your business several times a week. This isn’t a good idea, though. For one thing, many groups discourage blatant selling. The goal of joining Facebook…
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If you’ve been in business for a while, you’ll remember how difficult networking used to be. In the past, the best way for REALTORS® to network was face to face. You’d go to events, exchange business cards, give a five-second elevator speech and hope that you were building good connections. Fast forward to the age…
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In keeping with my belief that the best tool to use is the one that you have with you…as long as it is a smart phone, I want to tell you about a couple of cool apps that should be on your phone. First up is an iPhone only app called iMeasure-Floor Plan which you…
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As your real estate business grows, you’ll find yourself having to manage dozens, or maybe even hundreds, of passwords. Client websites, shopping carts, email providers, hosting accounts, and nearly everything else you need to do for your clients – and your own business – will require a password. Keeping track quickly becomes overwhelming if you…
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The world is certainly a smaller place than it was when I began selling real estate in 1986! What I mean by that is these days you are just as likely to meet someone who does not speak English as you are to meet a native English speaker. This is especially common in my area…
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It turns out that most of the population learns visually, then auditorial and the kinesthetically. This is why it’s so important to use very high quality photos on your listings. What you place in the MLS gets syndicated around the world in a matter of minutes after you publish the listing on MLS. So…
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One of the issues that comes up when we write contracts is determining what dates things like contingency removals and inspection time frames actually occur on. Fortunately, there is a quick solution. If you were writing the contract on your computer, just go to https://www.timeanddate.com/date/dateadd.html to start with the date of the contract and add…
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