Jerry Kidd, GRI, CRS, CRB SRES, ePRO a 38 year veteran of the real estate industry, has listed and sold houses, managed real estate offices, been the IT Director for a major Northern California real estate company as well as being the Training Director for yet another major Northern California real estate company .
Jerry earned his GRI early in his real estate career and then went on to earn his CRS and CRB setting the tone for a career-long focus on the importance of continuing education. Along the way, Jerry has earned three Microsoft certifications, MCP, MCP+I and MCSE, as well as one from Cisco, CCNA. Rounding out his list of technology certifications are two from COMPTIA, an A+ and a Network+, as well as the ePRO from NAR.
Jerry is currently a California State Certified Instructor for the SRES and GRI programs, presenting courses on working with seniors, listing techniques, technology and advanced technology applications. Jerry is also a NAR Certified ePRO Trainer, zipForms Certified Trainer and a DocuSign Certified Trainer.
Videos are effective in getting customers to purchase products and services online. They have been so successful that retail giants have used them to increase sales and conversions on their websites. Major British retailer, Marks and Spencer, features videos on their product pages. A shopper that visits the page of their latest blue cardigan will…
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At a recent office meeting I shared several no cost to low cost ways to build prospect pipelines with my agents. One of the ways was to post articles on their social media outlets, Pinterest, Instagram, LinkedIn and of course Facebook. That immediately got a lot of blank stares as they KNEW that they wouldn’t…
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It’s that time of year again! I wrote this last year and felt like it was information that would be useful again! After careful review I don’t see anything that I would change! When was the last time you took a good look at the apps on your smart phone? If your phone is anything…
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Let’s do a little role playing today! Here is how we will do it. I’ll pretend to be a potential client looking to hire a real estate agent. Let’s agree that you and this potential client live in a desirable area where home values average around $1,000,000. In that area there are approximately 3,500 members…
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How is this for a headline on a real estate tools website? YOU ARE A MODERN REAL ESTATE AGENT. YOUR TOOLS SHOULD BE TOO dashCMA equips you with a modern pricing #perspective that your competition isn’t showing. Win more listings, win more accepted offers but more importantly, win your client’s trust. I don’t know if…
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Do you use Facebook? Or Twitter? Ever run a search on Google? Do you have an Alexa device in your home? If you answered yes to any of these questions then you might want to jump on a new (launched two weeks ago) iPhone app called Jumbo. It is iPhone only at the moment…
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Did you ever wish that you had your own Guide Booklets that you could hand to your buyer and seller clients (and prospects)? I know that you can get these sorts of things from lenders, home warranty and title companies, but those are branded with their information, which makes it difficult to brand yourself and…
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Have you ever wanted to see how your competitors are advertising on Facebook? I sure have, and up until now it’s been very difficult to find ads when I wasn’t part of the target audience. Those days are over now. Facebook has released a new ad tool that lets you search and display ads by…
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By now you have probably used a blast email service to contact your sphere of influence. The convenience of email is truly great. You simply select a blast email provider, upload your list of emails, write your email and hit send. Just like that you have sent 100s of targeted messages to people who will…
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Ever get the feeling that every one has their hands in your pockets? It seems that real estate agents have an invisible sign hanging over their heads that tells the world “FREE MONEY HERE!”. Case in point is all of the nifty tech tools available to us these days … all of them are pricey…
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