Jerry Kidd, GRI, CRS, CRB SRES, ePRO a 38 year veteran of the real estate industry, has listed and sold houses, managed real estate offices, been the IT Director for a major Northern California real estate company as well as being the Training Director for yet another major Northern California real estate company . Jerry earned his GRI early in his real estate career and then went on to earn his CRS and CRB setting the tone for a career-long focus on the importance of continuing education. Along the way, Jerry has earned three Microsoft certifications, MCP, MCP+I and MCSE, as well as one from Cisco, CCNA. Rounding out his list of technology certifications are two from COMPTIA, an A+ and a Network+, as well as the ePRO from NAR. Jerry is currently a California State Certified Instructor for the SRES and GRI programs, presenting courses on working with seniors, listing techniques, technology and advanced technology applications. Jerry is also a NAR Certified ePRO Trainer, zipForms Certified Trainer and a DocuSign Certified Trainer.

Jerry Kidd

Very cool (and free) way to get Google reviews!

We all know that getting reviews, testimonials and positive customer comments is hugely important these days.  But, we also know how hard to is to get them. I ran across a new service called Effortless Reviews recently that has a way to get reviews on your Google My Business page. (Don’t have a Google My…

Enhance your WP site with plugins

At its core, a vanilla WordPress installation, or a freshly installed version of WordPress, is already powerful. As soon as you log in to your WordPress dashboard, you can immediately start writing and publishing content. You’ll literally have a nice-looking website in less than an hour!  However, the true power of WordPress lies not in…

Jerry Kidd

How to make your WordPress Uniquely Yours

A brand new installation of WordPress comes with a few pre-installed “looks” or themes, but there are so many more to choose from.  Read on to learn more. All WordPress themes look great at first sight – but how do you know which theme will actually work best for your needs? Looking for the best…

Jerry Kidd

Simple WordPress Installation In A Few Clicks

In last week’s post, you learned which web hosting companies are recommended by WordPress.org. To refresh your memory, these are Bluehost, SiteGround, and Dreamhost.  Each web hosting company has its pros and cons, one may be better than the other in a particular aspect. But the most important thing to note is that you really…

Jerry Kidd

Necessary WordPress prep work

In the last week’s post, you learned why WordPress is a very popular platform for website owners. It’s free and open source, and you only need to pay for your domain name and your web hosting to get it to work.  Fortunately, a domain name will only set you back maybe $10 to $15 per…

Jerry Kidd

Legal Pages And Disclaimers

You’re excited about the upcoming launch of your new website. You’re ready to start advertising on Facebook, Instagram, Google Adwords, Bing Ads, and any other places your target audience hangs out.  But before you launch your site to the world, does it have the requisite legal pages and disclaimers?  You know, the Terms and Conditions,…

Jerry Kidd

Secrets of WordPress for real estate professionals – Part One!

Introduction To Using WordPress You’ve read in many places on the Internet that it’s important to build your own blog and or website. Whether it be for personal or business use, people tell you to get your own website. But you don’t know how it’s done.  You don’t know anything about building websites, and you…

Jerry Kidd

What? Me blog?  A tutorial on the why, what and how of blogging!

I taught a class on blogging at my brokerage recently at the request of management.  Over the course of a solid hour many questions came up about the process of blogging and it was suggested that I write a series of articles on how to blog.  After some soul-searching on my part I decided to…

Jerry Kidd

9 places to find content for your real estate social posts!

The following article first appeared on RealtyTechBytes on February 15th, 2015, so I thought that it was time for a refresh! One of the ways that you can utilize your social media accounts is to post interesting information about real estate.  Doing so on a regular basis helps to position you as a knowledgeable person…

Jerry Kidd

The Fundamentals of Success for Real Estate Agents

As I find myself in the waning years of my real estate career I am looking back over my 33 years in this business and I see that there were several contributing factors to my longevity. I am going to list them here for you.  You may find that you may want to emulate some…