Let’s cut through the fluff. Most agents think they’re working hard, but often, they’re avoiding the real work and hoping a shiny new app or CRM will save the day. It won’t. But these three things will. 1. Mine Your Database with a Systematic Follow-Up Plan Why it’s a winner: It’s low-cost, warm, and the…
Let me tell you a real story that might just change the way you connect to WiFi on your next vacation. Jennifer took a well-deserved trip to a beautiful five star resort in Maui. Like most of us, she settled into her room, pulled out her iPhone, and connected to the hotel’s free WiFi. No…
In real estate, the gap between agents who crush it and those who barely hang on often boils down to one simple thing: how they treat their CRM. Some see it as a glorified digital Rolodex. But the top agents? They see a gold mine—and they dig. There’s Gold in That Database Think about this:…
If you’ve followed me for a while, you know I’m always looking for tools that make real estate easier, more profitable, and let’s be honest, a little more fun. Whether it’s a shiny new AI tool, a marketing platform, or a CRM that finally plays nice with your workflow, I’m constantly researching what’s out there…
Have you heard the latest from Microsoft? Windows 10 support officially ends on October 14, 2025. Yes, after that date, no more security updates, which leaves your PC vulnerable to various risks. Check it out here: https://www.microsoft.com/EN-US/windows/end-of-support The real problem here is that many older PCs can’t upgrade to Windows 11. If you’re not in…
In my decades of working with real estate professionals, I’ve noticed something both troubling and familiar. Many talented agents get stuck. Not because they lack skill or ambition, but because of the silent traps they fall into along the way. Let’s talk about five of the biggest culprits. If any of these hit home, don’t…
Do This: Start with Data, then move to Empathy Think about this for a moment: What’s the core job of a real estate agent? Is it all flashy sales pitches, aggressive negotiations, and closing deals like in those high-stakes TV dramas? Or is there something more profound, and far simpler, that makes an agent truly exceptional?…
Today, I want to address an age-old dilemma with a modern mindset: the art of successful lead generation in a world that’s increasingly driven by artificial intelligence. The Central Challenge: Successfully Finding, Nurturing, and Converting Leads. As seasoned real estate practitioners, we’re all too familiar with the paramount significance of having a consistent flow of…
Let me ask you something: Have you ever crushed it at an open house—great turnout, meaningful conversations, lots of interest—and then… nothing came of it? No calls. No offers. No follow-ups. If this sounds familiar, I hate to break it to you… but the problem probably isn’t the market. It’s the follow-up. For some mysterious…
Transactions close and commissions come and go. But relationships? Those are what fuel a sustainable, thriving real estate career. Let’s talk about how to make relationships the heart of your business—and why doing so makes everything else a whole lot easier. Be the Local Expert People Know and Trust Build Real Community Connections When people…
