Jerry Kidd, GRI, CRS, CRB SRES, ePRO a 38 year veteran of the real estate industry, has listed and sold houses, managed real estate offices, been the IT Director for a major Northern California real estate company as well as being the Training Director for yet another major Northern California real estate company . Jerry earned his GRI early in his real estate career and then went on to earn his CRS and CRB setting the tone for a career-long focus on the importance of continuing education. Along the way, Jerry has earned three Microsoft certifications, MCP, MCP+I and MCSE, as well as one from Cisco, CCNA. Rounding out his list of technology certifications are two from COMPTIA, an A+ and a Network+, as well as the ePRO from NAR. Jerry is currently a California State Certified Instructor for the SRES and GRI programs, presenting courses on working with seniors, listing techniques, technology and advanced technology applications. Jerry is also a NAR Certified ePRO Trainer, zipForms Certified Trainer and a DocuSign Certified Trainer.

Use The Power of Video Marketing for Real Estate Sales Success

In today’s world, potential buyers form their first impressions online. That’s why having a strong online presence is crucial for real estate agents. But with countless listings competing for attention, how can you make your properties stand out? The answer is simple: video marketing. Why Video? It’s All About Engagement Let’s face it, people are…

Jerry Kidd

The Real Estate Agent’s Guide to the AI Tools That Will Rock Your Business

Artificial Intelligence (AI) is revolutionizing various industries, and real estate is no exception. AI tools can significantly enhance lead generation, client engagement, and overall business efficiency for residential real estate agents and brokers.  Many of the tools we use have integrated AI into their offerings in a way that is virtually invisible to the user.…

Jerry Kidd

Kickstart Your Third Quarter With These Pro Tips to Close More Transactions

Alright, agents, it’s the first day of the third quarter. No more excuses, no more procrastination. The first half of the year is behind us, and it’s time to take a hard look at your performance. If you’re not where you want to be, consider this your wake-up call. Here’s how to stop underperforming and…

Jery Kidd

Top 5 Tech Skills Real Estate Agents Must Master in 2024

In today’s fast-paced real estate market, possessing a solid foundation of tech skills is essential for any agent looking to stay competitive and succeed. The integration of technology into real estate has revolutionized how agents operate, making it critical for professionals to stay updated with the latest tools and techniques. Here are some must-have tech…

Jerry Kidd

The Future of Real Estate Marketing: Trends to Watch in 2024

As the real estate industry continues to evolve, staying ahead of marketing trends is crucial for success. In 2024, several emerging trends and technologies are set to transform the way real estate professionals attract and engage clients. This post will highlight these trends, analyze the impact of new technologies, and offer practical advice on how…

Jerry Kidd

Essential Real Estate Tools from The NY Times and Washington Post for Smart Decision-Making

While catching up on some newsletters this week, I found a few real estate-related websites that caught my interest and thought you might like to know about them! To start with, The New York Times has introduced a calculator that aims to answer the age-old question, “Should I buy or should I rent?” From their…

Jerry Kidd

The not ready for prime time Rabbit R1

Every year, the Consumer Electronics Show amazes with its lineup of innovative gadgets and this year, the Rabbit R1 really stood out. This device, leveraging Rabbit’s proprietary Large Action Model (LAM), promises to streamline our digital interactions by allowing voice commands to manage apps like Spotify, Uber, and DoorDash directly, reducing the need to juggle…