Want more clients? Then do this!

Recently I was having a “bull session” with a handful of agents in my office.  We had just returned from lunch and we were sitting around the conference room table. The conversation turned to an experience that one of the agents had with a seller that was proving to be difficult and unreasonable in their…

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iOS 11 is coming, but first a word of caution

At Apple’s Worldwide Developers Conference keynote on Monday, June 5th, Apple CEO Tim Cook and friends gave us a full overview of iOS 11. In case you are unsure what that means, iOS is the software that runs your iPhone.  It creates the user experience that you have when you turn your phone on and…

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The Top Benefits of Live Video for Real Estate Agents

Live video is currently an exciting topic among technologists and futurists and it’s widely expected that it will play a big role in the way we communicate online going forward. And for agents, live video is also very exciting. That’s because it presents us with an entirely new audience to market ourselves to, an entirely…

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Make your Bed Every Day!

I want to recommend a book this week. In the past I have recommended books, but they have all been real estate specific books. This one is not. The author of the book is Admiral William H. McRaven (U.S. Navy Retired) and is titled “Make Your Bed – Little Things That Can Change Your Life…

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Need a new PC? Check this out

Your NAR membership comes with some pretty good benefits. One of which is a partnership with Lenovo. Lenovo is the Chinese company that bought IBM’s laptop business some years back. If you are a die hard Windows computer user, then you probably can’t go wrong with buying a Lenovo computer. But you have to move…

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Amazing offer from NAR!

I just learned of a new member benefit that is available to all members of the National Association of REALTORS®. We already know that NAR offered free dot realtor domain names back in 2014 (https://www.claim.realtor) and a few of us took advantage of it. Recently NAR announced a new member benefit from real estate digital marketing…

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Getting Smart With Online Advertising

Just the other day I was having a conversation with one of my new agents about how to find new buyer or seller prospects.  Since I knew that he was very conversant with using Facebook, Instagram, Snapchat and LinkedIn, I suggested that he do some Facebook advertising to generate leads. His reply was that he’d…

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“CarFax” for Homes?

If you were in the market to buy a used car you’d probably go to CarFax.com and buy a report that would tell you a variety of facts about the car so that you could make an informed buying decision.  You’d pay anywhere from $20.00 to $39.99 for the report and would consider that a…

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Information age or too darn much information age?

We used to live in the information age, but now we live in the too darn much information age! That’s a pretty bold statement, but here is what I mean. The Internet, more specifically the World Wide Web, has flooded us with information. So much so that we are constantly bombarded from the time we…

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