When I started in real estate in 1986 I struggled to find a way to find clients to work with. I tried so many ways to reach people that I was pretty much the joke in the office.
I felt like the hamster in the wheel.
But, one of the things that I tried that generated some leads for me was to send a printed newsletter out each month. In those days there were a number of companies that produced printed newsletters for you complete with articles, recipes, and other relate estate related content.
If you bought enough of them, they would print your photo and contact info on them so that all you had to do was address them and put a stamp on them and pop them in the mail!
After having sent them out for a few months I started getting busy and started to fall behind on mailing them. Pretty soon I had about 4 months worth of them under my desk. So I stopped buying them.
Fast forward to 2020 and I started thinking about sending news letters as a way to add to prospecting techniques. So I went on a Google search for real estate newsletters. It seems that there are a ton of companies that will send you content that you can assemble into your own newsletter.
But, I honestly think that writing and assembling your own newsletter is not a great use of your time.
I eventually found a company that I think has figured out the process and made it easily affordable to send a newsletter via email or print.
The Company is https://www.fastnewsletters.com and is here is what they are offering:
What we offer…
We write fresh newsletters for you every month, starting at $13/mo. You download them from our website and send them yourself, which keeps your costs to a minimum. See a complete list of features below.
100% Customizable. Each newsletter is completely finished and ready-to-send, but you can also make changes to anything you like before sending. You can move or edit articles, add your own content, change images, etc. It’s up to you. Nothing is locked.
One of the things that they offer is one click uploading to Mailchimp which makes getting them delivered a no brainer process! Since Mailchimp will let you have mailing list of up to 2,000 names for FREE, this is an excellent way to get them delivered! Even when you are busy! And the pricing is amazing! Here is the link to their pricing page: https://www.fastnewsletters.com/pricing-monthly/
Finally, they offer a 30 day free trial with a money back guarantee if you aren’t satisfied.
If you are wondering what a newsletter might look like, here is a link to a sample email newsletter: https://us3.campaign-archive.com/?u=93ae90e059f78414e22464256&id=2fad0b505f
And here is link to a print newsletter (You download and print these yourself): https://s3-us-west-1.amazonaws.com/fast-newsletter-samples/4+Page+Residential+Full+Sample.pdf
If I were you and if I was looking for a low cost way to stay in touch with my sphere I would definitely consider sending a newsletter!
