Tick-Tock, Facebook’s SSL requirement is coming soon. Is your page ready?

On October 1st, 2011, I’ll be walking on Kaanapali Beach on Maui.  While I am doing that, those of you with custom Facebook fan page “tabs” that are not hosted on a server that has a SSL Certificate will find that their expensive custom tab is no longer displayed. For the rest of us, this…

An observation on REBCEB

I attended Real Estate Bar Camp sponsored by the Contra Costa Young People’s Network yesterday along with several hundred other real estate professionals. Most were from the San Francisco Bay Area but people from Sacramento and Southern California were also in attendance. Also present was Andy Kaufman who is credited with “porting” over the Bar…

10 Ways to learn about and put Google+ to work for you!

By now you have heard of Google+.  If you haven’t, it must mean that you have been under a rock since June 28th when Google announced its new social network.  It’s been on the evening news, been in the newspapers and has even been the butt of parodies. It seem like everyone and their brother…

Listen, Create and Communicate

Happy Mother’s Day!  I hope that you get to spend it with your family.  If your Mom is still alive, I’ll bet that she’d love to see or hear from you! Because I am spending Mother’s Day with Family, I am re-posting a January 2010 post that has information that I think you may be…

Drop dead easy Facebook fanpage creation!

On March 11, 2011 Facebook was supposed to kill the ability for new fan pages to add a Static FBML tab to fan pages.  For reasons known only to them they did not actually kill that ability for a few weeks. You might be saying so what or who cares right about now.  And, I…

Teach Your Parents Tech! (Or Teach yourself)

My passion these days is showing small business owners how to use the new web based tools to grow their businesses.  And yes, real estate people are small business owners. I really enjoy showing people how Facebook, LinkedIn, YouTube and Twitter have real world business applications and are not just for wasting time. Arguably, the…

An open letter to all real estate brokers…you really, really need to read this!

You can’t avoid it anymore.  It’s everywhere you look.  Television commercials for all sorts of products tell you to do it,  magazine ads feature the logo and the promise of benefits if you will just do this one thing.  Every one you know is there already and recent events in the Middle East have shown…

How do you find your ideal client?

Last April I wrote a two part series about finding new clients using social tools, and in Part Two of that series I talked a little bit about working with only those people that you like.  Here are links to those articles because I think that you should quickly review them as they will set…

How can you use social media in business?

The other day I was having a conversation with a new client (I consult with small businesses to help them market their business via social media) about using social tools in their business. When I asked them why they wanted to use social media. I got a strange look from them.  They asked me to…

Who is your ideal client?

Last week I talked about being visible via blogging, Facebook, LinkedIn and Twitter.  And I alluded that there was a caveat to doing so and that it wasn’t what you might think. For years now I have been concerned about what I perceive is the lack of focus or direction that most real estate websites…