Jerry Kidd

How to get new clients in a Covid-19 world

I hate to say this because I really don’t want to believe that our reality has changed forever, but I will say it because the reality right now is different than it was before March 17th, 2020. So here it is, in our current reality, several of our tried and true methods to meet new…

photo of bulb artwork

I’ve got a challenge for you!

Over the next week, find some time to expand your marketing and operational knowledge! I’m thinking that about 15 to 30 minutes a day should be enough time for you to explore the wealth of knowledge and tips in the following three resources. Once you find something that gets you excited about implementing it in…

Jerry Kidd

Are you prepared for a wild fire? Or an earthquake? Or a hurricane?

Here in Northern California, wild fire season is in full swing! CalFire, the California agency responsible for fire reporting and extinguishing fires, has a very interesting and interactive map showing the MANY fires currently active in the state as of this writing.  Take a peek here: https://www.fire.ca.gov/incidents/ Seeing this and knowing that it’s only a…

man and woman siting on sofa chair inside room

How to replace real estate open house lost opportunities!

This week I want to circle back to talking about using videos in your marketing of homes and in your self promotion. Since Covid-19 restrictions have shut down our ability to hold traditional open houses, we have lost one of the ways that was a tried and true method of meeting new potential clients.  More…

The year is half over, are you half way to your income goal for 2020?

Half of 2020 is already gone!  Some of you will think that is a good thing because by all accounts this year has been like a raging fire in a dumpster! Others of you have been busy listing and selling house, while still others have been hunkering down and not getting much done. If you…

Jerry Kidd

If I was starting over again

Periodically I get asked what would I do if was just starting out as a new real estate agent?And the companion question is “what do you recommend that I do to get business as a new agent?” These are legitimate questions and they point to a real concern that most people have when it comes…

Jerry Kidd

An old Facebook scam is on the rise again!

Ever gotten a Facebook friend request from someone that you are already friends with?  If so welcome to the club! A few years ago this scam was more prevalent, but recently some friends have reported that this issue is on the rise again, so I “dusted” this post off from nearly 4 years ago, revised…

Jerry Kidd

Show your phone a little love!

It’s that time of year again!  I wrote this two years ago but with a little tweaking I felt like this info would be useful to show you again! When was the last time you took a good look at the apps on your smart phone? If your phone is anything like mine, it’s loaded…

Jerry Kidd

Old school prospecting method meets the future!

When I started in real estate in 1986 I struggled to find a way to find clients to work with.  I tried so many ways to reach people that I was pretty much the joke in the office. I felt like the hamster in the wheel.   But, one of the things that I tried…

The best Facebook ads strategy to generate seller leads

If you are a member of the National Association of REALTORS® here in the United States (Or an International Member) you have access to RPR, the Realtors Property Resource®. If you haven’t heard of it, then here is a bit of info about it: RPR is an exclusive online real estate database providing REALTORS® with…