Last week I talked about having a clear call to action that would appeal to your target audience (here is the link in case you missed it: https://realtytechbytes.com/the-case-for-a-call-to-action). This week I want to expand on that concept and tell you how I think your call to action should be implemented. To start with, if you…
While on vacation recently I had the need to send a paper document to someone. I had no scanner or fax machine available to me. To compound matters, the document needed to be in Kansas that afternoon…and I was in Maui! I really didn’t feel like going in search of a fax machine, so I…
Making the switch from a Windows based PC to a Mac makes a lot of sense. And rather than try to convince you why I feel that way, I’ll send you off to a page on the Apple site that really illustrates my statement: http://www.apple.com/why-mac/ I’ll wait for you to go and take a look,…
Well, technically that is true. Two of them will help you examine and adjust your Facebook privacy settings, while the third will help you delete your Facebook account or any other account on over 500 different sites. For many of us, adjusting our Facebook privacy has been hit or miss. For me personally, I always…
If you are an active real estate agent you know how important it is that you be able to access lockboxes when showing property to prospective buyers. In the dim distant past we had physical keys that we carried to open lockboxes. Then we got little electronic boxes that communicated with the lockboxes. Once you…
QR codes, which are the little black and white 2D bar codes you’ve probably seen popping up everywhere, can be quite beneficial to real estate agents. Instead of having to wait until they get in front of their computers to see what you have to offer, QR codes allow you to immediately direct consumers to…
Today, there is no question about it; every real estate agent not only needs a website, but they also need a mobile friendly website that is completely accessible by their mobile audience. Traditional websites were built to perform on desktop computers; not small mobile devices with far less processing power and tiny screen sizes. How…
Social media is quickly becoming one of the most popular forms of marketing to ever hit the business world. Everywhere you look, you see something about Facebook or Twitter. And now there’s a new social platform gaining a lot of attention from business marketers all over the world; Pinterest. Although Pinterest may be the new…
Tweet this, Tweet that, Tweet What? As a agent, you already know that being on social media platforms, such as Twitter, is very important to your online presence. It’s obvious that many of your local consumers are spending time on Twitter, which is the 2nd largest social media networking site today – following Facebook. But…
Today, before someone chooses to do business with you, chances are they may take the time to ‘Google’ your name or business name. While this may seem like the smart thing to do as a consumer, it can be a nightmare for businesses. If you happen to have an unhappy customer who wants the world…
