Alright, agents, it’s the first day of the third quarter. No more excuses, no more procrastination. The first half of the year is behind us, and it’s time to take a hard look at your performance. If you’re not where you want to be, consider this your wake-up call. Here’s how to stop underperforming and…
In today’s fast-paced real estate market, possessing a solid foundation of tech skills is essential for any agent looking to stay competitive and succeed. The integration of technology into real estate has revolutionized how agents operate, making it critical for professionals to stay updated with the latest tools and techniques. Here are some must-have tech…
While catching up on some newsletters this week, I found a few real estate-related websites that caught my interest and thought you might like to know about them! To start with, The New York Times has introduced a calculator that aims to answer the age-old question, “Should I buy or should I rent?” From their…
Your biography is often your first introduction to potential clients. It’s more than just a summary of your qualifications, it’s your pitch, your chance to connect, and a tool to stand out. As we move in to the post NAR lawsuit era, effectively communicating our skills and professionalism become of paramount importance. In this post,…
In an era where digital presence is as crucial as your real-world interactions, real estate agents must harness the power of content marketing to stay ahead. As we delve into 2024, it’s clear that the agents who stand out are not just those with the best listings but those who can engage, inform, and resonate…
Most of our markets are experiencing low inventory. Because of this, a savvy agent would want to concentrate on building a solid listing presence. One of the tools available to you, for FREE, to do this is RPR Market Trends. Real estate agents can leverage RPR’s Market Trends and Neighborhood Charts to gain more listings…
One of my friends had her Facebook account hacked. Once the hacker gained control of her account, he/she/it changed her password, which locked her out. After a long and lengthy procedure with Facebook staff, she was able to get control of her account on her phone. But, she could not get her Facebook or the…
As a real estate agent, SEO is your digital key to unlocking greater visibility in an increasingly online marketplace, where most homebuyers start their home search on the internet. By optimizing your online content with the right keywords, local SEO strategies, and mobile-friendly designs, you not only enhance your listings’ visibility but also significantly increase…
(Be sure to read to the end to see Pictory in Action) I am constantly looking for innovative tools that agents and lenders can use to boost business. One such tool that has garnered attention is Pictory, a powerful video creation platform that leverages artificial intelligence to transform text and static images into engaging video…
Could you get your hands on a $100.00? Money that isn’t needed to pay off bills, buy gas, or food? If so, I have some ideas on how you could spend that $100.00 to enhance your business going forward this year. Smart investments can make a significant difference, even as modest as $100. This sum,…
