I happened to be helping an associate with his iPhone the other day and saw that he had over 12,000 UNREAD emails in his email inbox!

How does this happen?  His explanation was that most of those were spam that he received as a result of online shopping, online inquires and so on.

When I asked why he didn’t simply delete them all, his response was time.So, I spent an hour with him showing him how to sort his inbox and then do some mass deleting.Along the way he found emails that were sent to him that he swore that he never received.He received them alright, but he couldn’t see them for all the spam that he was getting.

That sent me on a search for something that he could use in the future while shopping or inquiring about things online.

This app (currently only available on n iPhone but they promise an Android app soon) is called Marg’n.You can find it on the app store at: https://itunes.apple.com/app/id1365794537

Here is what they have to say about it:

Brands love to email you. With Margin, apply filters to those incoming emails so you only get the ones you really want in your normal inbox.

Here’s the deal:

1. We’ll give you a shopping email alias that forwards to your personal email

2. Set filters to control which brands or email types (like receipts, sales, etc.) are forwarded.

3. Use your email alias whenever checking out online or in person.

Some of the ways you can use Margin:

• Feel comfortable giving your email alias to stores

• Use the email alias as your email address when creating online accounts (like for Amazon or Walmart)

• Your personal email address becomes hidden to marketers

• Spend less time working towards inbox zero

• Smile as you shop confidently knowing you’ll only get the emails you want

After you have done this, you use the mail address that they give you to use whenever you are asked for an email address when shopping or noodling around on the Internet.  You can also use it when asked in real life for your email and don’t want to be bothered with marketing messages going forward.

Hope that this helps you with keeping your inbox under control!