How have you been spending your time at home these past few months? After the initial shock of being confined, I did enjoy the relative peace and quiet of just doing nothing. That lasted a few days but after that, I had to start doing some constructive things!
One of the things that I did was to start looking for websites that I thought were actually useful in the info that they presented to real estate agents. I’ve looked at many over the past few months and three have risen to the top for the consistency and value of what they offer, so I want to tell you about them here.
I think that you would be well served if you were to visit them on a regular basis as I they will positively impact your business if you do (and take action on what you learn!).
In no particular order they are:
This site is an absolute treasure trove of great info. It’s essentially a blog with a very frequent publishing schedule, so if you find it interesting I think you should subscribe to it. You can do that here: https://theclose.com/email-list/
From their About Us page, here is what they have to say about them selves:
Actionable Entertainment, Strategy, & Insight From (and For) The World’s Best Real Estate Professionals
The Close is a new kind of real estate site designed to give agents, teams, and brokerages actionable, strategic insight from industry professionals. We cover real estate marketing, lead generation, technology, and team building strategies from the perspective of working agents and brokers who want to take their business to the next level.
We also strive to bring you the best insights from other disciplines including cutting edge psychology, business & marketing strategy, design, and disruptive technology. All for free, all to help you close more, and close better.
Join 35,000+ real estate professionals and get industry insights, tips, and strategies sent straight to your inbox for free.
2. https://www.guerillarealty.com
Chris Jones, the Founder of this site, is all in on lead generation. His site offers information on unique ways to generate leads. There are a ton of free ideas as well as free software and other tools that will help you grow your business. If you like the free stuff he hopes that you’ll purchase his PipeLine Pro system. Here is what he has to say about his site:
There’s lots of marketing advice out there for agents. Most of it boils down to “do what everyone else is doing”. Here’s a typical strategy you might find in a book: Cold call expireds for 4 hours. Typical results might be 1 lukewarm lead, or no leads at all.
A typical strategy you might find online: buy leads from Zillow. It costs you $1,000+ per month. You share the leads with other agents, and now you’re tired and frustrated.
But you don’t have to do what everyone else is doing. There are better strategies.
We test new lead generation ideas CONSTANTLY, and we take the most effective strategies and turn them into step-by-step guides so that you can follow along and duplicate our results.
These strategies are simple and free, but deadly effective. If you’re tired of agent “group think”, and you’re ready to try something different, give these strategies a whirl. If you struggle, let us know and we’ll try to help.
We publish a new strategy about once a month.
If you go to https://www.guerillarealty.com/strategies/ and then click on “Click here” you can enter your email to subscribe to his offerings. He has a ton of good, actionable advice. Word of caution: This site is very slow to load, so be patient. It’s worth the wait.
3. https://www.keepingcurrentmatters.com
These guys create a daily blog post designed to get people to click. You can share the post to your social media for free, but for a modest monthly fee they also offer posts that are branded to you. This would be a great way to load up your social media with great content to help you brand yourself. In addition to the the blog posts they also offer social graphics, buyer and seller guides and a whole lot more. Here is what they have to say about themselves:
OUR MISSION
At KCM, our mission is to change the way real estate advisors educate and serve their clients.
We understand that this is impossible without your support, so we’re counting on you! We hope you’ll join the thousands of real estate professionals across the country who utilize the information and knowledge available through KCM to help grow their businesses and consistently raise the bar of what it means to be a true real estate professional.
Obviously these three offer great value to you, so please take the time to check them out, and more importantly take action on the ideas that you will get.
I hope that these strange times end soon, but until they do, take advantage of the situation to grow your business!
