At a recent office meeting I shared several no cost to low cost ways to build prospect pipelines with my agents.
One of the ways was to post articles on their social media outlets, Pinterest, Instagram, LinkedIn and of course Facebook.
That immediately got a lot of blank stares as they KNEW that they wouldn’t be doing that! When I pressed them for the reason, they all pretty much came up with “I don’t know what to post” and/or “I don’t know how to post”.
That got me to thinking that there had to be sources of content that agents could use, and that some of them probably would do the posting for them!
Of course, keeping in mind that I like things that are REALTOR® priced, in other words FREE or low cost, my quest became a bit more challenging!
Here are a few that I found.
- houselogic – This source is powered by NAR and is FREE to members of the National Association of REALTORS®. You will need to know your NRDS number and your last Name in order to log in. But once you do, you’ll find a step by step process that leads you through the selection of articles to share, the election of where to share and then the actual sharing. You can even choose to print or email the articles which gives even the most anti technology agent a way to share useful information. https://members.houselogic.com/start/
- Hot!Content™ – By Engage121 is a daily no-cost, email subscription service providing you 5 interesting and engaging articles, images and videos – all ready to post to your online sites, including Google My Business, Facebook, Twitter, Pinterest and LinkedIn.They also offer Engage121’s no cost, no obligation LOCAL SEO Assessment which will provide you an objective view of your online presence – and some of our ideas for improvement. At the very least, you will know where you stand today. https://dashboard.engage121.com/signup_hc_mktg/
- rismedia ace – Join ACE now with a 14-day free trial! After that it is $39.95 monthly with no contract. Thgere are several different plans that you can choose that will get the price down to $29.95 a month (Pay for the annual plan) With your membership, ACE:
- Automatically posts custom-branded, consumer-focused real estate content to your Facebook page and other social media channels.
- Sends you a daily notification of your ACE post via email that you can forward to your sphere.
- Makes it easy for you to interact with prospects and clients who have engaged with your ACE content. https://rismedia.com/ace-signup-2/?service=Agent_Plan
So there are three resources for you to boost your social media engagement. You know that you really need to do this, so check them out and get going on this.
