A real estate agent in business attire digging gold nuggets shaped like contact cards out of a CRM interface, symbolizing the value of database nurturing.

How to Use a CRM to Grow Your Real Estate Business in 2025

In real estate, the gap between agents who crush it and those who barely hang on often boils down to one simple thing: how they treat their CRM. Some see it as a glorified digital Rolodex. But the top agents? They see a gold mine—and they dig. There’s Gold in That Database Think about this:…