Real estate CRM for everyone…even if you are not “techie”

You may know that I teach a course for the California Graduate Realtor Institute entitled “Money Making Strategies for Success”  (I co-authored the most recent revision).  I also teach a course entitled “Technology Applications in Real Estate” for the same program, and I was the sole author of the most recent version. Invariably in each…

Information overload solved!

I sift through an incredible amount of information every day. I read 4 blogs (ChrisBrogan, Mashable, LifeHacker, ProBlogger) on a daily basis, others from time to time.  I get e-newsletters from waay too many sources to list here on a daily basis, I read paper magazines about real estate and technology as they arrive, and…

Put the emotion back into your email communications!

In my opinion, one of the characteristics of a good real estate agent is the ability to listen to what their client/customer has to say and then to be able to translate that into action.  Equally important is the ability to communicate information back to the client/customer.  In the past we typically did that in…