With all the online choices that consumers have today it’s difficult to get them to pay attention to our web offerings. So, having a tool that doubles as an online business card, brochure, social sharing device and much more seems like a good idea. Especially when such a tool is free! Please check out http://www.SavvyCard.com…
Are you sending out email newsletters to your database? If so, how’s that working out for you? If you are like most people who do that, your results have been less than stellar. Part of the reason why you may not be getting responses to your newsletter is that they are not getting opened in…
If you had a way to create an advertisement that worked for you 24/7/365 would you do it? What if I said that it was free and that you could get it done in a few hours? Would you do it then? What if I told you that it reached nearly 100 million Americans, most…
Have you heard about Doorsteps? Maybe not because up until very recently it was an online tool only for first time homebuyers. From their blog: “Our mission is simple: turn every curious buyer into a confident buyer. And when the time is right, every confident buyer into a committed one.” (There is a very well done video on the site that explains the…
By now you have heard of Pinterest. This relatively new social networking site has been growing at a faster rate that any previous social networking site and is responsible for referring more traffic to websites than Google+, LinkedIn and YouTube…combined! Since I am not yet totally convinced of the value of Pinterest in our business,…
As this post is being published I am in the final week of my vacation. I sure hope that I am having a good time! I hope that you are having a good time too, but how about taking a few minutes to check and see if you are exhibiting dinosaur behavior or not! Here…
This post has nothing to do with technology or real estate. Instead it has everything to do with remembering those who paid the ultimate price so that we can enjoy our lives today. I am referring to the U.S. holiday presently known as Memorial Day. This is the day that we are asked to take…
Last week I talked about being visible via blogging, Facebook, LinkedIn and Twitter. And I alluded that there was a caveat to doing so and that it wasn’t what you might think. For years now I have been concerned about what I perceive is the lack of focus or direction that most real estate websites…
A few weeks ago I attended a real estate BarCamp in Redwood City. Don’t ask me why it’s called that. Instead, go to http://rebarcamp.com/ and learn more about what BarCamps are all about. While I was in a session that was talking about marketing yourself online, the presenter was talking about how his team uses…
I have long held the belief that in order for me to be happy in my business life, that I really need to work with people that I like and to avoid those people who seem to make it their mission in life to grind down my soul. I discovered that working for other people…
