By now I am sure that you have a Facebook personal account. And, if you are serious about using the social networking giant in your business you also have at least one Facebook business page.
Having a business page is no guarantee that you will get any business or leads though. You need to have compelling content on the page and you need to have some sort of lead capture mechanism in place. Then you need a way to drive traffic to the page. (Build it and they will come just doesn’t hold true for most Facebook business pages)
One of the more traditional things that you could add to your business page is Property Search. This will certainly help you provide relevant and compelling content. If you are already paying for an IDX search on your agent website, then by all means contact your provider to find out how you could add it to your Facebook business page. Most IDX providers also have Facebook Business page add-ons available.
But, if you don’t have IDX elsewhere, I may have the perfect solution for you.
RealtyPlug is suite of online marketing tools that is only $10.00 per month. They have a very good deal available currently that is free for the first 15 days. No credit card is required, so it is truly free. At the end of the 15 days you are given the opportunity to continue on to the paid plan, or if you didn’t like the service you are under no obligation to continue. I like this approach because I tend to forget to cancel a service during the trial period and I end up getting charged. Since RealtyPlug does not ask for a payment method until AFTER the trial period, there is no danger of that happening!
From their website here is what you get for your $10.00 a month:
RealtyPlug is a powerful and easy to use real estate marketing platform that helps you attract more online traffic and leads. For just $10/mo you can:
- Add your listings and a property search to any of your websites and blogs
- Add your listings and a property search to your Facebook Page
- Syndicate your listings to the most searched real estate websites
- Create unlimited websites and web flyers for your real estate listings
I’ve installed the free trial on one of my Facebook business pages and you can see it here: Golf Course Living by Jerry Kidd
I haven’t taken the time to customize how the search appears, but the tool is fully customizable so that you can make it match your business page’s appearance or that of your website. You can add headers, footers, backgrounds, change font colors and more. If you know how to code in html or css then you can do it yourself, or they will do it for you for a fee, currently $100.00.
Go check this out. The price is right, it works well and may be just what you need to add some useful content to your Facebook page!
If you do go to my page to check it out, please “Like” my page while you are there!