I am one of those people that loves to find new technologies and check them out. I am always looking at things and asking myself the question “How could this be useful to a real estate agent?” Asking that simple question often leads me to recommend some products that are directly useful to agents as…
If you are reading this then it’s safe top say that the first week of 2015 is in the books already! Only 51 more weeks to make something happen this year! For this week’s post I thought that I’d give you an easy way to mine the nuggets that this blog contains. I am sure…
As I write this it is December 26th, 2014. I have spent much of the day today thinking about business planning for real estate agents. My thought process has pointed me in the direction of searching for resources that I could tell you about. My original plan was to compile a list of resources that…
With Ninety-two percent of buyers using the internet in some way in their home search process and 50 percent of buyers using a mobile website or application in their home search, getting found via a Google search is critically important. (Source: NAR 2014 PROFILE OF HOME BUYERS AND SELLERS, page 6) Reread the above sentence. Did…
I like to read. My tastes include historical fiction, science fiction, military fiction and suspense thrillers. That’s just on the fiction side of things. I also like to read non fiction which includes biographies, popular physics, computer how to books and books on marketing topics. But, some of the most useful books that I read…
One of my favorite social sites is LinkedIn. I say this is because usage is especially high among people with college degrees, higher income earners and people between 50 – 64 years of age. (According to Pew Research Center) If you think about it, some of the people most likely to be selling their homes…
OK, this post is going to be short and hopefully sweet! Are you one of the many people who are concerned about online privacy, and more specifically Facebook privacy? If so, you are not alone. It seems like the social networking giant is continually making changes as they respond to one issue after another. While…
In case you haven’t noticed, social media has gained momentum at astonishing rates over the past few years. While a lot of agents are scrambling to catch up and ride the social media bandwagon, they are ignoring another powerful form of marketing that is proven to generate results: email marketing. Despite all the hype about…
One of the best ways to increase your real estate business is by advertising. We’ve known it for years and have utilized it in many different formats with varying results. When I started in real estate print advertising was king. We ran ads in the Sunday Real estate section of the local newspaper and daily…
Rumor has it that Apple will release the iPhone 6 on September 9th, and if you are thinking that you might like to “upgrade” your old phone to the latest and greatest from Cupertino, then you are probably eagerly awaiting that date. Me too! But, there are some caveats that I thought I’d share with…
