The National Association of REALTORS® “2013 PROFILE OF HOME BUYERS AND SELLERS” became available at the recent Expo in San Francisco last November. In fact, this publication makes its debut every year at the Convention and Expo and because of that I eagerly look forward to the convention each year. (I rarely actually go, but…
The end of the year and the beginning of the new year are only days away as I write this post. I was thinking about what to write about this week and felt that I should concentrate on something that can a make a big impact in the bottom line of real estate agents. Towards…
<Begin Rant> A real estate magazine arrived in the mail yesterday and as is my normal procedure, I looked through it to see who was advertising homes in print these days. Now this rant is not about why you advertise in print, I get it. There are still some sellers out there who think that…
If you are through with the Black Friday, Small Business Saturday and Cyber Monday madness, and if you still have about $20.00, why not splurge on something useful to your business? I am talking about you buying the National Association of REALTORS® Profile of Home Buyers and Sellers 2011. This is a 124 page document…
I met the future of real estate agents today, and I have to say that I am impressed. I’ll tell you about it shortly, but first, a little background on how I came to make this statement. For the last few months I have been under contract with a local real estate association to visit…
As if it ever was, but these days knowing how to use technology is a requirement for real estate professionals. Yet, in my daily travels I am constantly running into agents who tell me that they really don’t have a clue how to do even the most basic tasks. Oh sure, they can operate email…AOL,…
Over the last two years I have been talking about being where the people are, where the home buyers are, where the home sellers are, and if you have been listening, you have heard me say that where the people are is not in your office. I have been a huge proponent of packing up…
In my “day job” as a trainer and consultant to real estate agents and brokerages, I have been researching vendors that provide IDX search tools. IDX is Internet Data Exchange and it is a set of rules that allows brokerages to display listings from other brokers on their web sites. IDX provides the ability for…
Lest you think that I am Google’s payroll (I am not, but that’s not a bad idea!) I want to tell you about a page that Google has just for you, the Real Estate Professional. You NEED to click on this link: Google Tools for Real Estate Professionals now and read every word and follow…
I’ll bet that you know that 90% of home buyers use the Internet at some point during their home buying process. (Source: NAR’s 2009 Survey of Home Buyers and Sellers). But, did you know that Google can put your business on the “map” for free? Here’s how to take advantage of this Free service from…
