As we head into the LAST quarter of 2014, you may be asking yourself what you could do to end the year on a financial “high”. As you know, the time between now and Thanksgiving is often our busiest time of the year, and you may want to make sure that you get your share…
Many agents ask me if there is any real value in spending time with social media sites like Facebook and LinkedIn. My answer is always a qualified yes because if the questioner is capable of doing a few tasks (that most won’t do) then the sites become valuable sources of new leads. If person asking…
The end of the year and the beginning of the new year are only days away as I write this post. I was thinking about what to write about this week and felt that I should concentrate on something that can a make a big impact in the bottom line of real estate agents. Towards…
Recently I taught the newly rewritten GRI (Graduate of the REALTOR® Institute) “Technology Applications in Real Estate” course at a local Association of REALTORS®. Before the class began, several of the students in the class were loudly opining to each other how worthless they thought that Facebook was and what a colossal waste of time…
As we near the end of the year it’s time to get the planning for next year underway. For some of us, the planning is well underway. But in any case, I wanted to bring something to your attention that may not be on your radar. Your agents are being inundated with technology to an…
As I write thus, I am at about 30,000 feet above the Pacific and about 90 minutes from landing at SFO. I just spent 15 wonderful days in Maui. Nothing too remarkable about that except for the fact that this was the first such trip that didn’t see me hauling along my complete portable office. …
Where did my day go? I just sat down to check my email and now it’s dinner time. Along the way I stopped into Twitter, Facebook and LinkedIn and before I knew it the day was gone. Sound familiar? For many of us the allure of social networking is the ease by which we can…
Let’s pretend that you have never heard of social networking until just now. And from what you have heard, you are excited because you have learned that you can use it to stay in touch with past clients, meet new prospects and also use it to nurture those new relationships until they are ready to…
So, I had a problem. My 84 year old father lives in the heart of Appalachia in the little town of Whitley City, Kentucky. I live in Danville, California, nearly 2800 miles apart. Mail service between the two areas can take up to a week, and fax services tie up phone lines for lengthy periods…
I’d like to talk about something that is near and dear to all of our hearts…the cell phone. I can’t imagine a tool more essential to today’s real estate agent than the cell phone. Our cell phones allow us to have true mobility and yet still be able to stay in touch with our clients…
